Deborah Pleva

SVP of Marketing and Operations, The Sports Bra

Deborah Pleva is a communications leader and creative storyteller dedicated to advancing women’s and girl’s rights. As the SVP of Marketing and Operations at The Sports Bra, she has been a pivotal force helping scale the world’s first women’s sports bar into a global movement.  

She spent 20 plus years in consulting before leading communications for Girls on the Run International, where she was also a board member and volunteer coach. Deborah holds a BS from Northwestern University’s Medill School of Journalism and an MBA from the University of Pittsburgh. She enjoys cheering on the Portland Thorns, yoga, and spending time with her family and rescue dog, Pip. 

Deborah Pleva is a communications leader and creative storyteller dedicated to advancing women’s and girl’s rights. As the SVP of Marketing and Operations at The Sports Bra, she has been a pivotal force helping scale the world’s first women’s sports bar into a global movement.  

She spent 20 plus years in consulting before leading communications for Girls on the Run International, where she was also a board member and volunteer coach. Deborah holds a BS from Northwestern University’s Medill School of Journalism and an MBA from the University of Pittsburgh. She enjoys cheering on the Portland Thorns, yoga, and spending time with her family and rescue dog, Pip.