Sport and Wellness

Optimizing human performance for better health and wellbeing

Much of what we know about human health comes from the study of diseases like cancer, cardiovascular disease and brain disorders. The University of Oregon — with its long history of innovation in both science and athletics, is working to improve health and performance for athletes—and everyone. We’re helping prevent injuries and accelerate recovery. And we’re searching for new strategies to promote healthy lifestyles.

Our worldwide reputation in athletics extends far beyond the playing field. UO innovations have been a driving force in making our state the epicenter of the global sports-products industry. Today, we’re producing the next generation of sports business and media leaders. Our researchers are also striving to understand the principles of peak physical performance—not only to bring out the best in world-class athletes, but to improve health and well-being for everybody. 

We believe in leveraging sport research to help people enjoy not just longer, but healthier lives. A founding partner in the Wu Tsai Human Performance Alliance, the UO is accelerating scientific discoveries into high-impact advances. We’re helping to prevent and heal sports injuries, improve athletics equipment and technologies, and develop training protocols that fuel peak performances.  

Duck legends helped plant the first seeds, transforming Oregon into the center of worldwide sports and outdoor product industries: more than 800 sports-product related companies call our state home. The UO’s longstanding partnerships with industry leaders help keep us connected to real-world perspectives, while providing abundant, hands-on learning opportunities for our students. Throughout the sports industry and media, our alumni continue to build the UO’s legacy and shape the future of competition, recreation, and wellness.